My curious nature has not only given me practical, industry skills but also a unique perspective on marketing and how technology has guided its evolution. During my time in Beijing China I worked for a small startup, I was responsible for re-designing and building a new company website. Under direct supervision from the founder, I was able to receive valuable feedback and iterate quickly. Using tools like Photoshop and WordPress I could prototype rapidly and better understand the needs of the business. I delivered a new website that captured the brand promise and showcased their ability to provide premiere customer service.
Most recently working for Arizona State University, as a Graphic Designer, I learned about project scope, print design, and brand consistency. Arizona State, widely recognized for their maroon and gold, big and bold nature added a new caveat to my process as a web designer and developer. An inclusive understanding of the ASU brand strategy was critical in order to effectively communicate across a variety of marketing platforms. I was responsible for event flyers, event badges, instructional signs, social media and other miscellaneous items. Although these items had been created before and projects had been archived I found myself experimenting with modern design trends while maintaining brand consistency.
Using my knowledge and experience to help clients, co-workers, and companies solve problems and achieve their goals has made me a reliable asset. Working with Carson at Solutions By Carson I have learned quickly the power of small business and the accountability that comes with personalized client care. The success of Solutions By Carson is built on our ability to serve people well. Through learning the successes and challenges of our clients business we are able offer marketing solutions to fit their needs. We execute on plans not only advised by industry best practice, but what is best for you, our client.